Yes, Reality Sandwich. That’s the name of a new Web magazine I want to mention here: the editorial director is Daniel Pinchbeck, author of 2012: The Return of Quetzalcoatl, who turned me on to this in the comments to an earlier post. The name comes by way of a work by Allan Ginsberg, and they have some very creative goals for the enterprise, including social networking and community components that might actually do some good.
Here’s the opening paragraph from the “About” page (I like the first and last sentences best):
Reality Sandwich is a web magazine for this time of intense transformation. Our subjects run the gamut from sustainability to shamanism, alternate realities to alternative energy, remixing media to re-imagining community, holistic healing techniques to the promise and perils of new technologies. We hope to spark debate and engagement by offering a forum for voices ranging from the ecologically pragmatic to the wildly visionary (which, to our delight, sometimes turn out to be the one and the same). Counteracting the doom-and-gloom of the daily news, Reality Sandwich is a platform for voices conveying a different vision of the transformations we face. Our goal is to inspire psychic evolution and a kind of earth alchemy.
(Transformation, psychic evolution, earth alchemy, wow! — put that in a pill and I’ll take it! Oh wait, I did…)
That may sound like a bit much, but it all depends on what sticks where and what one does with it. I think this is cool because it sounds expansive and visonary and one of their advertisers bills itself as “the #1 entheogen superstore.” (Oh, here.)
Since I know I need to get out more, I’m gonna go poke around.
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